Mr David Fernando Rodrigues

David Fernando Rodrigues


Intellectual Property

Logistical and operational challenges in fighting piracy
International | 26 April 2021

There are several ways in which trademarks can lose their power, the most malicious of which is unauthorised use by third parties, known as 'piracy'. Fighting piracy is challenging and requires significant effort from trademark owners. Given trademarks' undeniable importance to their owners, investments to protect them are understandable. Any damage to a trademark's image could ruin a reputation built over several years.