Pakistan, Vellani & Vellani updates

Competition & Antitrust

Contributed by Vellani & Vellani
Competition Commission finds that enquiry into deceptive marketing did not comply with Competition Act
  • Pakistan
  • 05 July 2018

The Competition Commission recently found that an enquiry into deceptive marketing practices did not comply with Section 37(2) of the Competition Act, which allows the commission to conduct enquiries only after receiving written complaints from an undertaking or registered association of consumers. As a result, proceedings could not be initiated against the company under investigation.

Competition Commission investigates nine animal feed manufacturers for deceptive marketing
  • Pakistan
  • 15 March 2018

The Competition Commission recently initiated proceedings against nine animal and livestock feed manufacturers for engaging in deceptive marketing practices under the Competition Act 2010. The commission imposed a penalty of PRs2.7 million on the respondents and ordered them to cease their unauthorised use of the complainant's registered trademark and copycat packaging and file individual compliance reports.

Six fruit juice manufacturers investigated for deceptive marketing practices
  • Pakistan
  • 07 December 2017

The Competition Commission recently initiated an enquiry into six fruit juice manufacturers for misleading consumers and engaging in deceptive marketing practices under the Competition Act. The enquiry committee concluded that the respondents' marketing of their fruit juice brands to consumers using unjustified claims amounted to the distribution of false and misleading information to the general public, which could harm the business interests of other undertakings in the same industry.

Inconspicuous disclaimers and claims lacking reasonable basis: are they deceptive marketing practices?
  • Pakistan
  • 28 September 2017

The Competition Commission recently conducted an enquiry and initiated proceedings against Proctor & Gamble Pakistan (Private) Limited following a complaint for deceptive marketing practices filed by Reckitt Benckiser Pakistan Limited. The commission found that the respondent had violated Section 10 of the Competition Act 2010 and imposed a penalty of PRs10 million.

Competition Commission finds that online shopping platform violates Competition Act
  • Pakistan
  • 29 June 2017

Following a complaint filed by an individual against Kaymu (an online shopping platform) for deceptive marketing practices, the Competition Commission conducted an enquiry and found that Kaymu had been involved in the dissemination of false and misleading information to consumers. These actions had resulted in Kaymu having a competitive advantage over other undertakings in the same line of business, leading to a prima facie violation of the Competition Act.

Intellectual Property

Contributed by Vellani & Vellani
Patent Corporation Treaty: gateway to international filing
  • Pakistan
  • 17 September 2018

The Patent Cooperation Treaty (PCT) provides the best option for obtaining an international patent. Pakistan plans to accede to the Madrid Protocol in 2019 and become a contracting member of the PCT in 2020. In this regard, the Intellectual Property Organisation of Pakistan is in the process of updating its IP laws, including the Patent Ordinance 2000, to incorporate the relevant PCT provisions.

Protecting unregistered trademark rights from passing off
  • Pakistan
  • 28 May 2018

In a recent case, the appellant challenged the Additional District Court's decision to dismiss a permanent injunction issued against the respondent for its adoption of a mark that was confusingly similar to that of the appellant. The decision reflects that unregistered trademark rights can be protected through a passing-off claim where it can be established that the trademark has gained distinctiveness as a result of its continuous use over time.

Effect of disclaimer on registered trademark
  • Pakistan
  • 12 March 2018

An appellant filed an appeal in the High Court challenging a district judge's decision dismissing an application for the grant of a temporary injunction against the respondent's use of a trademark. The appellant had registered a similar mark subject to a disclaimer regarding exclusivity. However, the court found that such a disclaimer limits the extent of the exclusive rights that a registration may provide a rights holder and dismissed the appeal.

Intellectual Property Organisation consults with enforcement agencies to improve Pakistan's IP image
  • Pakistan
  • 16 October 2017

IP enforcement agencies recently held a meeting at the Intellectual Property Organisation to discuss how to improve Pakistan's international IP image. At the meeting, certain proactive approaches were adopted, including improving coordination between different government organisations and providing timely IP reports to Pakistan's missions abroad. These measures will allow Pakistan to keep up to date with progress in the protection of IP rights and provide a basis for comparison with other international standards.

High court uses 'moron in a hurry', Lapp and classic trinity tests to decide trademark infringement case
  • Pakistan
  • 31 July 2017

When deciding an appeal regarding infringement and passing off of the appellant's mark, the Sindh High Court applied the standard 'moron in a hurry', Lapp and classic trinity tests to determine the get-up and similarity of the marks in question. The high court decided in favour of the appellant and overruled the lower court's decision by disallowing registration of the defendant's competing mark.

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